Stéphanie Berger to be upc cablecom’s new ambassador

07.10.2014, The Swiss comedian and actress Stéphanie Berger is to become the new face of upc cablecom alongside Carlos Leal. By his side, she will represent the company’s entertainment world in the future. To mark the start of this collaboration, the first TV commercial will run in all parts of the country from today, 6 October 2014.

Stéphanie Berger will be the public face of upc cablecom’s world of entertainment in the future, together with Carlos Leal. The 36-year-old will be used as the new brand ambassador in all communication channels (TV, print, posters, online).

Exciting collaboration
The TV commercials for the new MyPrime entertainment service, which will be broadcast throughout Switzerland in three languages from today, will mark the start of the cooperation. The video library contains several thousand classic films, series, children’s films and documentaries. This load of entertainment also means a lot of popcorn for Berger and Leal. In the funny commercials they swim through a sea of popcorn. Ivo Hoevel, Senior Vice President Marketing & Products at upc cablecom is convinced that Berger is the perfect ambassador for upc cablecom: “Stéphanie Berger is known throughout Switzerland and is a truly multi-talented entertainer. She has a wonderful sense of humour and infects people immediately with her cheerful nature. What is more, Stéphanie Berger and Carlos Leal will ideally complement each other.”

Berger herself is excited about her new role for one of Switzerland’s leading providers of communication and entertainment: “Great films and exciting series – that’s my world. upc cablecom stands for emotions and the best entertainment – factors that I can certainly identify with.” The new MyPrime entertainment platform also meets her needs exactly, explains Berger: “Because I’m out and about a lot, I often miss my favourite series. With MyPrime I can now enjoy series, classic films and documentaries whenever and wherever I like.”

Multi-talented entertainer
Stéphanie Berger was crowned Miss Switzerland in 1995. Since then she has successfully established herself as an actress, presenter and comedian. She has been successfully involved in television productions such as “Tag und Nacht”, “die dreisten Drei” and “Sketch News” both in Switzerland and abroad. In cinemas, Berger gained popularity alongside Otto Waalkes in the comedy “Otto’s Eleven”. In her comedy show “MissErfolg”, she pokes fun at her previous role as Miss Switzerland and the world of beauty pageants. At the end of October, the comedian will celebrate the premiere of the new stage show, “Höllelujah”.

Medienkontakt:
upc cablecom Media Relations Tel. +41 44 277 99 99 media.relations@upc-cablecom.ch @upcch_media

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